Market News

Clé de Peau Beauté announced a long-term cooperation with UNICEF through a campaign called “Unlock the Power of Girls – Unlocking the power of women”. This is also an activity under the program “Shining the power of knowledge”. During this partnership, Clé de Peau Beauté pledges a $ 8.7 million donation to support UNICEF’s Gender Equality […]

Cash usage rate in Vietnam is declining positively thanks to consumers’ open-minded attitude towards new payment methods. Non-cash payment has long been identified by Vietnam as an inevitable trend through many important decisions. The digital payment development project for the period 2016 – 2020 has aimed to create a clear change in this payment method, contributing […]

The advancement of technology will radically change the way fashion interacts. COVID-19 has made a strong change in the experience and application of technology in the fashion industry. This is imperative for brands to survive the season. This connection between technology and fashion is so tight that, many experts worry, when the pandemic is over, the fashion industry will […]

In a bid to stand out in a crowded field, the beauty giant will use the International Space Station as a marketing prop. Estee Lauder Cos. is sending its newest skincare formula into space, and it’ll cost only about as much as paying a big influencer for a few Instagram posts. The U.S. cosmetics giant is spending $128,000 […]

According to the International Monetary Fund (IMF), Vietnam’s GDP in 2020 is estimated to reach 340.6 billion USD, exceeding Singapore with 337.5 billion USD; Malaysia with 336.3 billion USD. This will help Vietnam become a country with the fourth largest economy in Southeast Asia. On October 13, the International Monetary Fund (IMF) announced a new update on […]

Fast, strong, developed and fierce are the adjectives that best describe the situation of retail industry in Vietnam in recent years, especially the period of 2018 and the first half of 2019. VIPREMIUM exhibition takes place on May 30 – 2/6/2019 will bring a panoramic view to this issue. Retail industry in Vietnam and foreign […]